The Mid-Missouri Route 66 Round Up Rally was founded to celebrate and preserve the spirit of American motorcycle culture while giving back to the very communities that fuel our passion — our veterans, and the motorcycle and motor enthusiast community. Rooted in the rich heritage of Route 66 and the scenic beauty of the Ozarks, this rally is more than just a party — it’s a purpose-driven gathering designed to support those who ride and those who’ve served.

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Our mission is to build an unforgettable annual event that unites riders, veterans, and the greater community through music, motorcycles, and meaningful connections — all while raising funds to directly benefit Missouri veterans starting here in Pulaski County and the local biker community.​ Through live entertainment, promoting scenic rides, contests, games, and cultural events, we aim to:

• Foster a strong sense of community and support for veteran riders
   

• Promote the legacy of Historic Route 66 and the scenic ride routes of Missouri
   

• Encourage economic and social revitalization through tourism and local business partnerships
   

• Preserve and celebrate the old-school biker values of freedom, grit, and camaraderie

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Funds raised through the Mid-Missouri Route 66 Round Up Rally are reinvested into:

• Veteran support efforts starting in Missouri then beyond.
   

• Preservation of motorcycle culture through events and educational outreach
   

• The development of the rally as a long-standing celebration of the biker and motor enthusiast lifestyle, especially for our veteran community near Fort Leonard Wood
   

• Honoring and promoting the Mother Road legacy and the deep history of motorcycles in American culture

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As a newly formed organization and freshly branded event, we are actively shaping our identity and expanding our scope of potential for what the Mid-Missouri Rt. 66 Round Up Rally can become. 

Even in these early stages, the Mid-Missouri Route 66 Round Up Rally has gained incredible traction and is earning the attention and support of influencers, national booking agencies, motorcycle publications, brands, and local businesses. At the heart of this rally is our unwavering commitment to the veteran community — honoring their service by creating an event that reflects the grit, freedom, and brotherhood they helped defend. Veterans have long been a cornerstone of motorcycle culture, with thousands turning to the road as a form of healing, expression, a connection after service, and a return to community.  In Pulaski County and beyond, veterans aren’t just part of our audience — they’re our inspiration. They’re our organizers, our riders, our leaders, and the heartbeat of this rally and soul of our community. 

 

This isn’t just a rally. It’s not just a party. It’s a platform. A mission. A tribute to veterans — and the lifestyle they helped shape. The biker spirit keeps the legacy of freedom of the open road on Route 66 alive. And we’re just getting started.

 

The Mid-Missouri Route 66 Round Up Rally is a register Missouri 501(c)3